Share This
Scroll Down
Categories
//HOW DIGITAL IS IMPACTING CONSUMER BEHAVIOR IN THE FOOD & BEVERAGE INDUSTRY

HOW DIGITAL IS IMPACTING CONSUMER BEHAVIOR IN THE FOOD & BEVERAGE INDUSTRY

May 1, 2018Category : Branding

Brand Vision Digital Marketing Agency

Introduction

The rise of ecommerce, mobile commerce, and other digital technologies has changed the face of the US Food & Beverage industry. Digital sales of food and beverage are predicted to experience significant growth over the next 5-10 years, driven by increasing competition in the digital space and changing user behaviors.

Food & Beverage industry

Food & Beverage industry

  • US digital grocery sales are predicted tohit $71 billion in 2017
    (Cowen and Company, March 2017)
  • 57% of digital grocery shoppers say
    they will increase the frequency with
    which they buy groceries digitally in the
    next year
    (Acosta Sales & Marketing, March 2017)
  • 19% of Amazon shoppers use the
    platform to buy groceries and other
    food items
    (Feedvisor, Nov. 2016)

 

Demographics of the Digital Food & Beverage Consumer

 

  • 0 Comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Recent Comments

    Archives

    Categories

    Ready To order Your Project ?

    © Brand Vision 2018 / All rights reserved.

    Get in Touch
    Close